About Us

I will work with you to plan your marketing strategy and empower you with the knowledge on how to implement it with a detailed action plan, or ‘potion’ as I like to call it. This allows you to concentrate on what you are an expert at.

I am Lauren and I am the founder of The Marketing Genie. I live in Hampshire with my husband, two boys (Rory, 9 and Angus, 7), our cat, Twiggs and a young bouncy dog called Stella. If I’m not out walking the dog in the amazing countryside, I’m probably standing on the side of either a football or rugby pitch watching the boys.

I have nearly two decades of marketing experience with some well-known consumer brands such as Highland Spring, Seriously Strong Cheddar and the Scottish Rugby team. It is therefore within B2C (business to consumer) that my passion lies. I have first hand experience of running my own business. I set up my own baby and toddler swimming business, grew it over four years and ultimately sold the business with a healthy and growing customer base.

The Marketing Genie was born because I have seen so many businesses struggle to use marketing effectively to grow their business. Often this is because people are unsure where to start and jump straight into the do-ing, skipping out the strategic planning. This can mean that there isn’t a clear picture of who they need to talk to, where they want to get to and how they are going to get there. This is where I come in….. ‘magicking’ up a marketing potion.

I am passionate about empowering business owners so that they have the knowledge and confidence to implement successful marketing. I will work closely with you, becoming an extension of your team to fully understand your business and formulate a strategic marketing plan that will tell you the: who, what, why, when, where and how.

Have a look at my different packages to see how I can help.